Barre Stronger Challenge

The annual Barre Stronger Challenge, fueled by Perfect Bar and supported by Territory Foods, is designed to engage members and invite prospects to experience a national challenge by completing 20 classes in 31 days!

Role
Designer

Year
2023

Small Movements, Big Results

We created collateral across all channels ranging as small as key chains and as large as window clings. The 2023 Barre Stronger Challenge helped drive our average studio visits up 24% from February and up 18% from last year. As a brand, we had over 1 million visits in the month of March ‘23! This is a level of engagement we have not seen since prior to COVID.


Below are a few examples of the assets we created, including emails, social media content, printed materials

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